Empower the Enterprise
Everyone has a digital footprint. At Qnary, we champion the idea that an executive's or employee's footprint can significantly impact the success of their company.
Research studies focusing on a diverse range of industries have shown that companies who galvanize executives and employees to endorse and dimensionalize the corporate story further amplify the success of their sales, talent recruitment, and brand engagement efforts.
We call this leveraging of the collective enterprise voice "Workforce Advocacy": an organization-wide conversation that empowers individuals to share their unique knowledge and insight to a larger audience. This proven method can help the members of your team drive sales and assist in shifting the corporate dialogueNine Seven Genuine Leather Women's Peep Toe Rhinestone Heel Work Sexy Handmade Pumps Dress Sandals shoesGOHONYUBI(Five Finger) Shape-up Slippers Finger-Separating Heel-Less Short Slippers for Toe Walking Exercise in Home,in Pink Yellow bluee.Vasque Women's Skywalk Gore-Tex Backpacking BootMelissa Womens Papete Rider AD Sandal When ideas are shared, new ones arise, sparking innovation. Cross-pollination of messaging from company leaders also spurs a greater sense of credit for quality work and gives direction on where the company is headed down the organizational ladder.
Workforce Advocacy Matters
Workforce advocacy has a multitude of positive effects on a business.Calaier Womens Caclimb Pointed Toe 11CM Stiletto Zipper Boots shoesFlats Women's Winter Casual shoes Warm Tied shoeslaces Student Inner Booster shoes T-JULY Women Height Increasing Breathable Waterproof Wedges Sneakers PU Leather Casual Platform Slimming Swing shoesT-JULY Women Large Size Solid Fashion Party Boots Female Leisure Chunky Heels Over The Knee BootsIt drives sales and also has ancillary benefits in terms of employee recruitment and retention, assisting in shifting the corporate dialogue, increasing employee and brand engagement.
31% of high growth firms now have a formal employee advocacy program in place.
64% of advocates in a formal program credited employee advocacy with attracting and developing sales
Messages shared by employees went 561% further than the same messages shared on a brand channel T-JULY Women PU Leather All Match Square Heel Ankle Boots Fashion Platform Winter Big Size Slip On shoes.
90% of those surveyed stated that they look other executives up to review their backgrounds
52% of employees are inspired by their CEOs social media participation T-JULY Women's Cotton Fashion Waterproof Snow Boots Knee High Boots Flat Winter Boots Platform Fur shoesWomen Boots Square Toe Two Kinds High 7.5 4cm Slip on Ankle Boots High Heels Autumn shoes.
10x the reach an enterprise's employees have on social media compared to corporate accounts.