Empower the Enterprise
Everyone has a digital footprint. At Qnary, we champion the idea that an executive's or employee's footprint can significantly impact the success of their company.
Research studies focusing on a diverse range of industries have shown that companies who galvanize executives and employees to endorse and dimensionalize the corporate story further amplify the success of their sales, talent recruitment, and brand engagement efforts.
We call this leveraging of the collective enterprise voice "Workforce Advocacy": an organization-wide conversation that empowers individuals to share their unique knowledge and insight to a larger audience. This proven method can help the members of your team drive sales and assist in shifting the corporate dialoguePolar Feet Women's Perfect Mocs SlippersDolphin Women's golden Opem Toe Pumps High Heel Cocktail Wedding Party shoes SM00025.Maxstar Women's C6 6Holes Military Pattern Synthetic Leather White Platform Low Top SneakersZarbrina Womens Chunky Mid Heels Sandals Ladies Sequins Mesh Open Toe Breathable Cute Soft Slides shoes When ideas are shared, new ones arise, sparking innovation. Cross-pollination of messaging from company leaders also spurs a greater sense of credit for quality work and gives direction on where the company is headed down the organizational ladder.
Workforce Advocacy Matters
Workforce advocacy has a multitude of positive effects on a business.Gjsonmv Unicorn Poop Emoji mesh Lightweight shoes for Women Comfortable Sports Gym Sneakers shoesNike Women's Duel Racer Ankle-High Running shoes Pour La Victoire Women's Eastona PumpDQQ Women's Leather Sling Flip Flop Thong SandalIt drives sales and also has ancillary benefits in terms of employee recruitment and retention, assisting in shifting the corporate dialogue, increasing employee and brand engagement.
31% of high growth firms now have a formal employee advocacy program in place.
64% of advocates in a formal program credited employee advocacy with attracting and developing sales
Messages shared by employees went 561% further than the same messages shared on a brand channel Hey Dude Women's Wendy Loafer shoes.
90% of those surveyed stated that they look other executives up to review their backgrounds
52% of employees are inspired by their CEOs social media participation In The Autumn and Winter Lady Belt Buckle with Boots Boots SizeSummer high Heeled shoes, Fashion, Rough Fish Mouth, Bow tie, Zipper Night Club Sandals..
10x the reach an enterprise's employees have on social media compared to corporate accounts.