Empower the Enterprise
Everyone has a digital footprint. At Qnary, we champion the idea that an executive's or employee's footprint can significantly impact the success of their company.
Research studies focusing on a diverse range of industries have shown that companies who galvanize executives and employees to endorse and dimensionalize the corporate story further amplify the success of their sales, talent recruitment, and brand engagement efforts.
We call this leveraging of the collective enterprise voice "Workforce Advocacy": an organization-wide conversation that empowers individuals to share their unique knowledge and insight to a larger audience. This proven method can help the members of your team drive sales and assist in shifting the corporate dialogueSFSYDDY Popular shoes Velvet Short Boots with High 8Cm Rough Pointed Frosted Black Thin Ma DingxueKenneth Cole New York Womens Camilia Studded Pointy Toe Loafer Loafer Flat.DOSOMI Women's Thigh High Fashion Comfort Winter Over The Knee Low Heel Tassel Snow BootsRieker Women's Black Mid Heel Ankle Boot When ideas are shared, new ones arise, sparking innovation. Cross-pollination of messaging from company leaders also spurs a greater sense of credit for quality work and gives direction on where the company is headed down the organizational ladder.
Workforce Advocacy Matters
Workforce advocacy has a multitude of positive effects on a business.TWGDH Bohemian Knee High Boots Women's Wedge Suede Embroidered Fringed Long Snow Boots Winter Outdoor shoesCambridge Select Women's Low Top Floral Cherry Blossom Embroidered Platform Flatform Fashion Sneaker Women Snake Boots Over The Knee High Fashion PU shoes High Heels Pointed Toe Square Heel Warm BootNo.66 Town Men's Women's Athletic Running shoes Sneaker,Basketball shoesIt drives sales and also has ancillary benefits in terms of employee recruitment and retention, assisting in shifting the corporate dialogue, increasing employee and brand engagement.
31% of high growth firms now have a formal employee advocacy program in place.
64% of advocates in a formal program credited employee advocacy with attracting and developing sales
Messages shared by employees went 561% further than the same messages shared on a brand channel Women's Block Heel Rain Boots by Rainy Show Fashion Rain shoes.
90% of those surveyed stated that they look other executives up to review their backgrounds
52% of employees are inspired by their CEOs social media participation Aldo Womens Nydia Chelsea BootMMJULY Women's Pointed Toe Floral Lace Stiletto High Heel Bridal Party Dress Pumps.
10x the reach an enterprise's employees have on social media compared to corporate accounts.